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Product sensestretch

You designed a feature for ride-sharing drivers. How would you know a month after launch whether it worked?

How to approach it

Tie the measure back to the problem the feature solved for drivers. Then add a guardrail so you notice if riders or the business pay for it.

How a strong answer opens

“First I'd restate the driver problem the feature was built to solve, because the main metric should come straight from it. Then I'll add guardrails for riders and the business.”

Outline of a strong answer

Try answering out loud for a few minutes before you open this.

  1. Restate the driver problem the feature targets
  2. Pick a primary metric tied to it, such as idle time per hour
  3. Add adoption and repeat use metrics
  4. Add guardrails for rider wait time and cancellations
  5. Compare against a holdout group or a clean before-and-after
  6. Say what result would make you roll back

Where this question usually goes wrong

Reporting adoption alone, or a loose before-and-after comparison, without a holdout group or guardrails on rider wait time and cancellations.

Learn the method

Close with how you would measure it in Module 1, Product sense and design.

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