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Product sensewarm-up
Design a parking app for a busy downtown.
How to approach it
Ask who the app serves (drivers, garage owners, or the city) and what success means for each before designing screens.
How a strong answer opens
“I'd like to know who we're serving: drivers, garage owners or the city. Each defines success differently, so I'll pick drivers heading downtown for an evening event.”
Outline of a strong answer
Try answering out loud for a few minutes before you open this.
- Clarify users and the city's parking setup
- Pick drivers going downtown for an event
- Pain points: circling for spots, unknown prices, meters running out
- Ideas: live availability, reservation, remote meter top-up
- Prioritize reservation for event nights
- Measure time spent searching for parking and repeat bookings
Where this question usually goes wrong
Designing for every parker at every hour instead of the moment that hurts most, such as event nights when every block is full.
Learn the method
The framework in one page in Module 1, Product sense and design.
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